About KrushiAharam
Building an integrated agri-commerce ecosystem that connects farmers, entrepreneurs, and consumers through innovative retail, mobility, and market access solutions.
Who We Are
OUR STORY
KrushiAharam is an initiative of KrushiAharam OPC Pvt. Ltd., mentored and supported by KhetiValah, established to strengthen agricultural commerce by creating modern and accessible market channels for farmers, producer organizations, women self-help groups, food processors, and rural enterprises.
Through Smart Vending Machines, KhetiVahini (Store-on-Wheels), and future retail networks, KrushiAharam aims to bring quality agricultural products closer to consumers while creating entrepreneurship and livelihood opportunities.
OUR MISSION
To create sustainable market opportunities for agricultural products and rural enterprises by developing technology-enabled retail networks, mobile commerce solutions, and efficient distribution channels. KrushiAharam is committed to supporting farmers, FPOs, SHGs, and entrepreneurs through market linkages, value addition, entrepreneurship development, and consumer-focused retail experiences that promote local products, healthy food choices, and inclusive economic growth.
OUR VISION
To build India’s most trusted and inclusive agri-commerce ecosystem that empowers farmers, producer organizations, women entrepreneurs, and rural enterprises through innovative retail, mobility, and market access solutions. KrushiAharam envisions creating a sustainable marketplace where quality agricultural products seamlessly reach consumers while generating economic opportunities, strengthening rural livelihoods, and contributing to the growth of a resilient agricultural economy.
OUR OBJECTIVES & COMMITMENT
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Improve market access for farmers and producer organizations.
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Support women entrepreneurship and livelihood creation.
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Promote locally produced agricultural and value-added products.
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Develop innovative retail and mobility solutions.
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Strengthen agricultural value chains through aggregation and distribution.
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Create a scalable and sustainable agri-commerce ecosystem.
ROADMAP
Phase 1
Smart Vending Network and KhetiVahini (Store-on-Wheels)
Phase 2
Expansion of Vendor Network, Women Entrepreneurship Programs, and Franchise Operations
Phase 3
Retail Stores, Farm Cafés, Highway Food Courts, and Agri-Tourism Experiences
KrushiAharam
Growing Opportunities from Farm to Consumer
KrushiAharam is more than a retail initiative. It is a growing ecosystem designed to create opportunities, strengthen agricultural commerce, and build stronger connections between producers and consumers.